Five Strategies to Harness AI Agents for Business Growth
AI agents are transforming industries by driving value, revenue, and efficiency. Executives can maximize impact by evaluating fit, leveraging data, managing risk, measuring KPIs, and strategizing adoption.
The chatbot (AI agent) market is projected to more than triple in value, growing from $7.8 billion in 2024 to $27.3 billion by 2030. AI agents are delivering measurable value across industries, creating new revenue streams and boosting operational efficiency. Leaders who understand this landscape can pinpoint the most profitable opportunities while effectively managing risk.
AI Agents Are Creating Value Across Industries
Customer Service
Companies like Klarna integrate AI agents with CRM and inventory systems to provide instant, 24/7 assistance. These agents handle routine transactions, answer common questions, and deliver tailored product recommendations—freeing human agents to focus on complex issues.
Healthcare
Epic recently announced a major initiative to leverage AI agents for patient education, monitoring, and management. These tools enhance outcomes, streamline workflows, and support medical professionals.
Education
EdTech platforms like Duolingo and Khan Academy use AI agents to personalize learning and reduce administrative burdens. By combining proprietary content with advanced language models, educational institutions are creating scalable, cost-efficient learning experiences.
Financial Services
Banks such as Bank of America and Capital One use AI agents like Erica and Eno to streamline transactions and improve customer experience. Routine tasks are automated, freeing human advisors for complex financial guidance.
Five Strategies for Business AI Executives
- Evaluate Fit: AI agents deliver the strongest returns in structured, repetitive interactions.
- Differentiate with Data: Customizing AI agents with proprietary data creates lasting advantage.
- Manage Risk with ROI and Transparency: Trust and transparency are critical for protecting revenue and reputation.
- Measure with Key Performance Indicators: Track user satisfaction, retention, and accuracy to ensure business value.
- Assess Market Adoption: Success depends on clear communication of value and multi-channel outreach.
The Executive Imperative
For executives, the long-term economic impact of AI agents will hinge on trust, safety, and accuracy. By evaluating fit, differentiating with proprietary data, managing risk, and measuring performance, executives can turn AI agents into strategic partners that unlock new revenue streams and enhance operational efficiency.
Read more about the chatbot market Learn about Epic's AI initiative
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About the Author
Dr. Lisa Kim
AI Ethics Researcher
Leading expert in AI ethics and responsible AI development with 13 years of research experience. Former member of Microsoft AI Ethics Committee, now provides consulting for multiple international AI governance organizations. Regularly contributes AI ethics articles to top-tier journals like Nature and Science.