NICE to Acquire Cognigy in $955M Deal to Boost AI Customer Experience

NICE (NASDAQ: NICE), a global leader in AI-powered customer experience, has entered into a definitive agreement to acquire Cognigy, a market leader in conversational and agentic AI, for approximately $955 million. The acquisition aims to combine NICE's CXone Mpower platform with Cognigy's advanced AI capabilities, accelerating the adoption of AI-first customer service delivery.

Key Highlights

• Strategic Move: The acquisition fast-tracks NICE's AI innovation agenda, setting a new standard for customer experience in the AI era.
• Cognigy.AI Platform: Cognigy's flagship platform enables enterprises to deploy AI agents that deliver human-like service in over 100 languages across any channel.
• Customer Base: Cognigy serves top-tier brands like Mercedes-Benz, Nestlé, and Lufthansa Group, with an expected 80% ARR growth in 2026.

Leadership Perspectives

• Scott Russell, CEO of NICE: "This is a landmark moment for NICE... Together, we are significantly advancing the future of AI-first customer experience."
• Philipp Heltewig, CEO of Cognigy: "NICE’s global reach and expertise will accelerate our growth and enhance the value we bring to customers."

Transaction Details

• Valuation: $955 million, including a $50 million time-bound holdback.
• Financing: Funded with cash on hand.
• Expected Closing: Q4 2025, pending regulatory approvals.

Conference Call

NICE management will host a conference call on July 28, 2025, at 8:30 AM ET. Register here.

Advisors

• Jefferies LLC: Exclusive financial advisor to NICE.
• Qatalyst Partners: Exclusive financial advisor to Cognigy.

About the Companies

• NICE: Trusted by organizations in 150+ countries, NICE’s platforms automate engagements into proactive, intelligent actions.
• Cognigy: Over 1,000 brands worldwide use Cognigy’s AI Agents to redefine customer experiences.

For more details, visit Businesswire.