ServiceNow Leads AI-Driven Enterprise Workflow Revolution

By Clyde Morgan | Saturday, Jul 26, 2025 5:19 am ET
4min read

AI-Powered Growth and Margin Expansion

ServiceNow (NOW) reported a 21.5% year-over-year surge in subscription revenue to $3.113 billion in Q2 2025, with a non-GAAP operating margin of 29.5%—exceeding guidance by 2.5 percentage points. The company's AI-driven products, Now Assist and Pro Plus, are key drivers of this performance:

• 21 deals involved five or more Now Assist products.
• The largest Now Assist deal exceeded $20 million, with a target of $1 billion in ACV by 2026.
• Pro Plus deal volumes quadrupled in ITSM and CSM, while HRSD and ITOM Plus saw significant growth.

Agentic AI: Redefining Enterprise Automation

ServiceNow's agentic AI framework is transforming workflow automation with:

1. AI Agent Orchestration: Enables seamless collaboration between AI agents and third-party tools.
2. Workflow Data Fabric: Unifies data across siloed systems for real-time access.
3. Autonomous Decision-Making: Reduces incident resolution times by 33%.

The upcoming Yokohama release (March 2025) will introduce 8,000+ pre-configured AI agents and a no-code platform for custom agent creation.

Valuation and Investment Thesis

Despite a P/E of 129.02 and P/S of 16.2x, ServiceNow's Rule of 40 (37%) and Bessemer Rule of X (82%) justify its premium valuation. The company's $4.5 billion share repurchase program (with $2.6 billion remaining) supports earnings per share growth.

Investment Verdict: Buy. ServiceNow's AI-led innovation and strategic partnerships (e.g., Microsoft Copilot integration) position it as a leader in the enterprise AI transformation. Risks include competition from Microsoft (MSFT) and Snowflake (SNOW), but its unified platform architecture and create a durable moat.