Honda's Waigaya Culture Inspires Multi-Agent AI Research Recognized at Global Conference
Honda's research on a multi-agent AI system inspired by its Waigaya culture has been accepted at the ICLR 2025 Workshop Agentic AI. The article explores the development process and the unique corporate culture behind this innovation.
Research on a multi-agent AI system developed by Honda, inspired by its unique Waigaya culture, has been accepted at the prestigious ICLR 2025 Workshop Agentic AI. The study highlights how Honda's open-discussion culture can be mirrored in AI systems to solve complex problems.
Key Highlights
- Multi-Agent AI System: The research explores a system where multiple AI agents, each with specialized roles, collaborate to solve problems, mimicking Honda's Waigaya culture of open and vigorous discussions.
- Global Recognition: The paper was accepted at ICLR 2025 Workshop Agentic AI, showcasing Honda's commitment to leveraging advanced AI in automotive development.
- Waigaya Culture: A unique Honda corporate culture that fosters innovation through freewheeling discussions, which served as the inspiration for the AI system's design.
The Research Team
- Osamu Ito: Chief Engineer and coordinator of the research, emphasized the importance of generative AI in streamlining operations and supporting creativity in automotive development.
- Atsushi Yamamoto: Staff Engineer who played a key role in establishing the research processes.
- Akihiko Katagiri: Assistant Chief Engineer responsible for system implementation and effectiveness verification.
- Yudai Koike: Contributed to system verification and helped establish Honda's Gen-AI Expert System.
The Waigaya-Inspired AI System
The multi-agent AI system employs four discussion styles: distributed, centralized, layered, and shared pool. The distributed method, inspired by Waigaya, was highly evaluated for its ability to integrate diverse opinions naturally.
Honda's Support Systems
Honda's rapid adoption of generative AI is supported by internal systems like Challenge Recruitment and the Gen-AI Expert System, which identify and empower employees with AI expertise. Koike Yudai highlighted the significance of these systems in fostering innovation.
Future Applications
The research team envisions applying the multi-agent AI system to:
- Automotive Development: Enhancing creativity and efficiency in next-generation vehicle design.
- Communication Research: Exploring new forms of AI-driven collaboration.
- Human Capability Extension: Using AI to augment human skills rather than replace them.
Conclusion
Honda's research underscores the potential of generative AI to transform automotive development. By integrating its Waigaya culture into AI systems, Honda aims to create innovative solutions that enhance both technology and human capabilities.
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About the Author

Alex Thompson
AI Technology Editor
Senior technology editor specializing in AI and machine learning content creation for 8 years. Former technical editor at AI Magazine, now provides technical documentation and content strategy services for multiple AI companies. Excels at transforming complex AI technical concepts into accessible content.