Rechat unveils AI assistant Lucy to boost real estate agent productivity
Rechat launches Lucy, an AI-powered assistant for real estate agents, enhancing client communications, transaction management, and marketing efforts.
Real estate technology firm Rechat has officially launched Lucy, an artificial intelligence-powered agent assistant designed to streamline daily workflows for brokerages and real estate professionals. The tool is now available for iPhone and Android devices as part of Rechat’s broader AI-integrated platform, which has been in beta testing since 2023.
Key Features of Lucy
- Embedded Digital Assistant: Lucy functions as a fully embedded digital assistant, supporting agents with client communications, transaction management, and marketing efforts. It integrates directly with contacts, listing data, deal pipelines, and brand materials.
- AI Marketing Center: Lucy powers Rechat’s AI Marketing Center, enabling agents to create social media posts, email campaigns, comparative market analyses, property descriptions, and listing websites with minimal manual input.
- Transaction Management: The AI assistant reads and interprets real estate forms, providing context-sensitive guidance to reduce errors and streamline deal progression.
Executive Insights
Shayan Hamidi, founder and CEO of Rechat, emphasized Lucy’s efficiency: “Lucy brings everything together; MLS data, brand guidelines, agent preferences and delivers real results: marketing, websites, presentations, and proactive campaigns. What used to take days now happens in seconds.”
Emil Sedgh, Rechat’s chief technology officer, added: “Lucy is giving each agent an extremely tech-savvy assistant available to them 24/7. This will help boost productivity for agents and allow their admins and support more time to focus on other areas of their business.”
Adoption and Impact
According to Rechat, Lucy saw a 114% increase in usage from May to June 2025. The AI assistant is already integrated with agents’ CRM data, market reports, and brokerage documentation, providing comprehensive support within daily workflows.
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David Chen
AI Startup Analyst
Senior analyst focusing on AI startup ecosystem with 11 years of venture capital and startup analysis experience. Former member of Sequoia Capital AI investment team, now independent analyst writing AI startup and investment analysis articles for Forbes, Harvard Business Review and other publications.