AWS AgentCore Launches for Enterprise AI Agents
AWS introduces AgentCore for scalable enterprise AI agents, signaling future accessibility for smaller businesses.
Amazon Web Services (AWS) announced the launch of Amazon Bedrock AgentCore at its New York Summit, a new platform designed to deploy AI agents at scale. While the offering is currently targeted at enterprise customers, it hints at the future direction of accessible AI for smaller businesses.
Key Announcements
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AgentCore Components: AWS introduced seven core features:
- AgentCore Runtime: Handles both low-latency interactions and complex asynchronous workloads (up to 8 hours).
- AgentCore Memory: Provides long-term and short-term memory accuracy for context-aware agents.
- AgentCore Identity: Secure authentication integrated with providers like Amazon Cognito and Microsoft Entra ID.
- AgentCore Gateway: Secure access to tools and APIs.
- AgentCore Code Interpreter: Allows code execution in sandbox environments.
- AgentCore Browser Tool: Cloud-based browser access for agents.
- AgentCore Observability: Real-time monitoring of 81 key metrics.
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Marketplace Expansion: AWS unveiled "AI Agents and Tools" in its AWS Marketplace, creating a hub for third-party AI solutions.
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$100M Investment: AWS committed an additional $100 million to its Generative AI Innovation Center, building on existing customer collaborations.
Enterprise Use Cases
AWS highlighted several success stories:
- Warner Bros. Discovery Sports Europe: Uses AI to assist bike racing commentators with real-time research.
- BMW: Built an AI system to diagnose network issues across 23 million connected vehicles.
- Syngenta and AstraZeneca: Implemented agentic AI for operational efficiency.
Implications for Smaller Businesses
While AgentCore is enterprise-focused, AWS’s marketplace approach could eventually democratize AI agent capabilities for smaller businesses. The technology’s evolution may redefine how businesses interact with software, making early awareness critical for competitive readiness.
For more details, visit AWS’s agentic AI resource page.
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About the Author

Dr. Emily Wang
AI Product Strategy Expert
Former Google AI Product Manager with 10 years of experience in AI product development and strategy formulation. Led multiple successful AI products from 0 to 1 development process, now provides product strategy consulting for AI startups while writing AI product analysis articles for various tech media outlets.