5 AI Agent Startups Automating Ad Ops and Marketing in 2025

Startups are betting on AI agents—technology that autonomously handles tasks—to take over the tedious work of ad operations, and investors are taking notice. In 2025, agentic AI startups have raised $700 million, per Crunchbase, as the next wave of AI-driven productivity gains momentum. Big tech players like Google and Salesforce are also rolling out their own AI agents for marketing tasks.

Key Startups Leading the Charge

1. MarkeTeam

• What it does: Equips mid-market brands with AI agents that integrate with social media, analytics, and ad platforms for real-time optimizations.
• Clients: Glassy Baby, Kimberly-Clark, Dunkin’ Donuts, Kellogg’s.
• Funding: $3 million seed round in 2025.
• AI models: Meta’s Llama, Google’s Gemma, Alibaba’s Qwen.

2. Olyzon

• What it does: Plans and executes CTV ads, pulling brand assets to generate creatives.
• Clients: PepsiCo, L’Oréal, Mastercard, Ford.
• Funding: $5 million seed round in 2025.
• AI models: OpenAI, DeepSeek, Anthropic, proprietary tech.

3. ProRata

• What it does: Expands from search into ad copywriting and campaign optimization.
• Clients: Brands in insurance, travel, fashion, and electronics.
• Funding: $25 million Series A in 2024.
• AI models: Meta’s Llama 3.

4. Streamr.ai

• What it does: Automates CTV ad production and media buying, testing creatives in real time.
• Clients: Trident Coffee, Countryside Homes.
• Funding: Bootstrapped, $2.5 million seed expected soon.
• AI models: Google’s Veo 3, OpenAI, ElevenLabs.

5. Swivel

• What it does: Automates ad monetization for publishers, handling 50,000 optimizations daily.
• Clients: LG, Telly.
• Funding: $5.8 million Series A in 2025.
• AI models: Proprietary, client-trained.

Industry Outlook

By 2028, 33% of business software will incorporate AI agents, per Gartner. Sim Blaustein of 1745 Ventures notes, “Ad ops have been a services business, so AI agents replacing them is logical—but can they achieve SaaS-like margins?”

For more on AI agents, visit ADWEEK.