AI Sales Enablement Boosts Efficiency With 20-50% Time Savings
AI is transforming B2B sales enablement, saving sales teams 20% and marketing teams 50% of their time. Learn how Salesapps leverages AI agents for efficiency and security in this Paris event report.
At a major B2B event in Paris (July 2025), Stephane Renger, co-founder of Salesapps, revealed how AI-powered sales enablement is revolutionizing commercial operations:
Key AI Innovations in Sales Enablement
Salesapps has developed three specialized AI agents:
- Company Profiler - Analyzes target businesses (competitors, market position, news)
- Individual Profiler - Creates detailed buyer profiles (background, interests, pain points)
- Conversational Agent - Restructures meeting notes and reports
Quantifiable Impact
- 20% time savings for sales teams (equivalent to 1 extra day per week)
- 50% time savings for marketing/content teams
- "Automation frees salespeople from paperwork, letting them focus on actual selling" - Renger
Addressing Key Concerns
- Job displacement: AI enhances rather than replaces sales roles (only 5% of buyer time involves salespeople)
- Data security: Combines public AI models with secure on-premise solutions for sensitive data
Future Outlook
Renger highlights upcoming advancements in:
- AI-powered sales coaching
- Synthetic voice/image technologies for training
- Cost reductions for advanced tools
The Paris event showcased how AI-powered sales enablement has moved from concept to operational reality, with Salesapps emerging as a market leader in French-speaking territories.
Disclosure: Visionary Marketing previously worked with Salesapps in 2022
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