Salesforce Uses AI to Enhance Disaster Relief and Education

Corporate values are often tested in turbulent times, but Salesforce has remained steadfast in its commitment to five core principles: growth, customer success, innovation, equality, and sustainability. Suzanne DiBianca, Salesforce’s Chief Impact Officer, emphasized that while tactics evolve—especially in an AI-driven world—the company’s foundational values remain unchanged.

AI-Driven Solutions for Disaster Relief

Salesforce is applying AI to address critical challenges, such as disaster relief. Partnering with Good360, a nonprofit focused on disaster response, Salesforce has developed an AI-driven conversational interface to streamline logistics. DiBianca explained, "You can type into a conversational interface: What goods are needed? Where are they needed? How can I get them there?" This innovation reduces waste—previously, 40% of goods were lost in disasters—and improves efficiency for resource-strapped nonprofits.

Transforming Education with AI

In education, Salesforce supports College Possible, an AI-powered platform that helps students navigate college applications. By inputting GPA, financial situation, and preferences, students receive personalized recommendations and deadline reminders. The system maintains a "human in the loop" to handle emotional and social aspects, ensuring a balanced approach.

Salesforce also backs Khan Academy’s AI teacher assistant, which handles tasks like lesson planning and parent communication. "We’re really focused on engaging, empowering, and training up teachers," DiBianca noted.

Sustainability and Carbon Markets

At the Milken Global Conference, DiBianca highlighted Salesforce’s role in evolving carbon credit markets. She described the market’s "reckoning" due to past transparency issues but noted improvements, including ratings systems for quality control. Salesforce prioritizes nature-based solutions, which offer secondary benefits like food security and storm protection.

A Values-Driven Future

DiBianca praised the Milken Conference for fostering high-quality dialogue on AI and social impact. As Salesforce continues to integrate AI with its values, the company aims to redefine corporate responsibility in a rapidly changing world.

Watch the full conversation with Suzanne DiBianca here.