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Meta struggles to attract top AI talent despite high salaries

June 13, 2025•Sharon Goldman•Original Link•1 minutes
AI
Meta
Recruitment

Mark Zuckerberg offers million-dollar salaries to AI researchers, but prestige and loyalty often outweigh financial incentives.

Meta CEO Mark Zuckerberg is offering pro-athlete-level salaries—up to $10 million—to attract top AI researchers. However, the company faces significant hurdles in recruiting elite talent, as many experts prioritize prestige, trust, and tribal loyalties over financial incentives.

Key Points:

  • High Salaries, Limited Appeal: While Meta's compensation packages are competitive, top AI researchers often favor established institutions like OpenAI, DeepMind, or academic labs due to their reputations and alignment with personal values.
  • Trust and Loyalty: Many AI experts are wary of Meta's data privacy controversies and corporate culture, making them hesitant to join despite lucrative offers.
  • Industry-Wide Competition: The AI talent pool is limited, and companies like Google, Microsoft, and startups are also vying for the same experts, driving up demand.
  • Long-Term Implications: Meta's inability to secure top AI talent could hinder its ambitions in generative AI, metaverse development, and other cutting-edge technologies.

Mark Zuckerberg, CEO of Meta, points on stage Meta CEO Mark Zuckerberg. (DAVID PAUL MORRIS—Bloomberg/Getty Images)

For more insights, check out Eye on AI, Fortune’s flagship AI newsletter.

Sharon Goldman is an AI reporter at Fortune and co-authors Eye on AI.

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About the Author

Alex Thompson

Alex Thompson

AI Technology Editor

Senior technology editor specializing in AI and machine learning content creation for 8 years. Former technical editor at AI Magazine, now provides technical documentation and content strategy services for multiple AI companies. Excels at transforming complex AI technical concepts into accessible content.

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